I love it!!, I love this TV. Beautiful picture, nice a huge, does a lot of extra goodies through the inputs.
BUT... I have the "dreaded" red line (of death)? It's been there for a while. We mentioned it to the people at the store we bought it from and our warranty still covers it. Repair guy says it's 99.9% likely to be a "bad panel". Bad panel = REPLACEMENT!!! While it sucks, it'll also extend the life of our TV ownership before having to guy a new one. Hopefully the new one doesn't have the same problem. Not sure if they still make this one or if they'll have to replace it with a newer (and hopefully larger) one.
The remote is a little huge, but everything is easy to find.
Failed just after 1 year & 4 months- Sony will not stand behind their product-LCD panel is made by Samsung, Here's my story, hope someone can learn from my tragic mistake. Furthermore, I just realized the LCD panel is actually made by Samsung NOT Sony. If you buy a Sony TV; why is the LCD Panel (the most important and expensive part of the TV) is made in Korea by Samsung. The picture might be good but how long will it last.....for me it only lasted 1 year and 4 months. Also If you do a simple search on Amazon you will find that Amazon does not sell Sony XBR LCD TV directly anymore since I guess they have so many complaints from their customers on the Sony LCD TV. Go ahead look and see you can find Amazon selling Sony XBR LCD TV directly...Amazon actually refer you to another brand like LG or other brands when you are looking any Sony XBR LCD TVs.....and my Full Story below:
5/9/2010- I brought the Sony XBR series TV on Amazon about 1 year and 4 months ago and now the TV have failed. The picture quality was amazing until just yesterday the picture started to degrade and now it has green clouds and rainbows all over the pictures. I just call the Sony authorize tech service from they said it will cost me $75 for the in house service since it's out of warranty. They also said that if it's the LCD panels has failed then it would cost as much as the TV itself. This is my first LCD from Sony but I have 3 other Sony TVs- 1 30" Sony CRT, 1 47" XBR rear projection and 1 65" XBR rear projection TV. All the previous Sony TVs had no problem at all and I am still using the 65" rear projection TV. What happen to Sony's quality and reliability product? I guess it went to the same place as other first rated Japanese products like Toyota. They are just too busy on cutting cost and lower their reliabilities so they can rack in the billion dollars profit. So if you like the picture quality of Sony TVs; be advice to buy their extended warranty. I wish I did because if the LCD panel failed then my LCD TV is just a big 52" black picture frame hanging on the wall. If you really, really have to get a Sony XBR LCD TV then I would recommend to get 5 years extended warranty plan for $299-it will save you a lot of frustration.
Disappointment, After much, much research opted for this set over the similar Samsung mainly due to reviews of the Samsung which mentioned "poor customer service." Paying this much I wanted the best TV & Customer Service should I need it. Being a Sony, expensive at that, I didn't think I would ever need it anyway.
Purchase, delivery throught Amazon was awesome as always. Bought Sony components including amplifier and blue ray, and Peerless (wonderful) mounts for all.
Mounted and installed easily. Beautiful! Absolutely awesome picture. In blue ray it was literally better than actually "being there." I thought 16:9 and 4:3 controls were odd, but I was fine with that. I was amazed and very happy with entire purchase.......for about 90 days!
Suddenly and without warning, the bottom third of the screen goes fuzzy. Really, I can describe it as the bottom third refreshing at such a slow rate the previous frames are visible for a good 5-10 seconds. Now this is only the bottom third of the screen mind you, the remainder is fine. It does this regardless of the source.
I contact Sony's Customer Service through website and easily order service. I precisely describe problem. Sony automated site says it's under warranty and they'll dispacth a repairman. The first technician available is a week out.(You can pick the date-neat enough) Instructions are you must remove from wall and leave where tech can get to rear of tv. Technician arrives, looks at picture for 5 seconds and says "you were absolutley right in your decription. You need an entire new screen!" He says that will take 3 weeks to arrive.
It's been over two now and I haven't yet heard from them about scheduling a date. That's were we are. Meanwhile TV still sucks and the wall is a mess.
Amazon got me the TV is less than a week. I'm going to literally video the "rescreening" process and make sure the TV is in like-new condition. Sony should have replaced the TV immediately. How much does two techs trips and a new screen cost. I'm sad. Hope you have better luck. I'm very disappointed in Sony.
Great picture for Two Years, then WORTHLESS!, I was initially enamored with the long list of features on this LCD television, and for awhile the picture was gorgeous. But just after TWO years old, the screen started malfunctioning. Certain large sections of the screen would go dark or lag or ghost. I did some research and found out that this Sony model has a history of a high rate of failure of the LCD panel. Try $3000 just to replace it. It was just after the two year mark, beyond the one year warranty and the additional year of warranty my American Express gave me. Sony won't do anything. What they should do is fess up that this model has a defect and take responsibility for it. Even Toyota would do that. Paying $2600 for a television that only lasts two years is atrocious! I won't be buying Sony to replace it, or ever again. You have been warned.
Wonderful TV, I have had this TV for a year now. I love it with one exception. Whenever there is a split second power problem it loses it's time setting and is a hassle resetting it. This happens at least once a month. There is no excuse for not having a battery back up for the clock.
Disappointed in the Sony KDL-52XBR6, As of the date of this post, the XBR6 has been replaced with the XBR9. We didn't purchase this 52XBR6 from Amazon, but it wouldn't have mattered. We had about one year and five months of good service from this TV. Then, the dreaded RED line started to appear. 3 1/2" from the right (above the green power light)there is now a very bright red line running vertical from the bottom all the way to the top of the screen. Two years and five months now since purchase, we have been living with this line for about a year. Contacting Sony last year when the line was first noticed met with the same result as the last call I just placed two days ago to explain that the line has gotten brighter and more vivid than ever before.
Sony says I should contact an authorized repair facility and Sony will offer some 'consideration' concerning the repair of this very expensive TV. Sony requires a 'diagnostic evaluation report' which is required at our expense. Fair enough, it is over the 1 year warranty after all. I spoke to two such authorized repair places. The first, told me to send in a picture to verify that the panel was indeed defective. My description over the phone was enough to come to the defective panel conclusion. For a modest $50 I would get a faxed or emailed report to say that the repair would most certainly exceed the cost of a new 52XBR9 TV. This person (Mike) was very helpful and was more than willing to say that this 'red line' problem is prevalent in the Sony TV's in this XBR series.
The second place I called said it was $100 to send someone out to verify what they concluded over the phone to be a defective LCD panel. No mention what the repair cost might be, the repairman would have to see it first.
Did I spend the money you ask, to have it verified? NO. I looked all over the Internet to see that this is a very common problem with the Sony LCD TV's. The red line problem is not always located in the same spot on the screen, but the problem and diagnosis are the same. Defective LCD panel.
Almost all of our components are Sony. TV's (over the years) DVD and Blu-ray players, CD players, amplifiers, even speakers. We will probably not buy any more Sony products, especially $3000 LCD TV's that start going bad after a year plus.
WOW, what a beautiful waste of $3000, I agree with all the reviews that the picture is fantastic.. crisp, clear and back lighting is perfect. However, like one of the other reviews by T.Lam says, enjoy it while it lasts. If you didn't purchase the extended warranty you are screwed. My panel lasted slightly longer then T.Lam's, I got 20 months of that beautiful picture, I mean crappy panel.
Problem: One day I started seeing vertical sparkly lines on the top/middle and right side of the screen. At first it was a few lines. A couple weeks later, the screen has a dozen or so sparkly lines down the middle and right side. The lines are standard grid pattern from the panel, each about 8" long.
I contacted Sony. Technician came out ($125 from my pocket) and confirmed it was a bad panel. Technician told me new panel is $2400 and said I should basically trash it, not worth fixing.
I agree, why the heck would I pay $2400+labor to replace a panel that might have the same exact problem again in short time.
Now it's time to go shopping for a new TV. Obviously, I will never buy another Sony product. When I get a new TV I'm going to take a bat to this one and hang it from my garage with a big sign that says Sony TV's are crap. Yes, I know I have anger issues. Everywhere I go I'm going to tell people not to buy Sony TV's. Each time I walk in Best Buy or HHgregg I'm going to go out of my way, walk to the TV section and direct people away from Sony, telling them the Panels are defective. Funny, My last TV cost $600 (not a Sony) and lasted 23 years.
Sony up's the ante, I have had this tv now for over a year and I must say I am still impressed. This set replaced a 40XBR2 which I am loaning to my bro. I wanted to go bigger and the idea of 120hz was appealing ever since I saw a demo of Spiderman 3 playing on a 120hz Sony Bravia almost a year prior. For me the pq is outstanding I keep Motion enhancer on standard and it's excellent. A lot of people falsely assume it's the 120hz that makes the pq look soap opera-ish but it's actually the motion enhancer which can be turned off. The 120hz is always on and has no negative effect on the pq at all. The colors are excellent and the picture is smooth. Watching Blu-Ray films on this tv is a sight to behold, it will make you a believer in movies again. I game on this bad boy and it handles everything with ease. My PS3 and 360 look outstanding and I never have to use the game mode except for when I play Rockband, FPS with no lag. The 4 HDMI ports and 2 Component makes this one tv that can handle all of your devices. The sound is phenomenal as well it plenty loud and does the trick for those late nights when you don't want your surround sound going. The menu system (just like the PS3 and PSP) is very easy to navigate. There is a lot to love with this tv but there are a few negatives. It like all LCD tv's may suffer from clouding and uneven back-lighting; if it does it should only appear in a very dark image and shouldn't be noticeable. Mine is excellent in that regard and I have no issues with this. My only wish would have been if they used the sort of glass bezel of my XBR2 that I loved. Overall this is an amazing HDTV that handles the videogames and sports games, watching the Laker's on this bad boy is a lot of fun. It may be pricey but when it comes to quality and reliability Sony IMO cannot be beat.
Great TV but Warranty difficult to deal with, I purchased this TV for about $2300 along with a free Sony Blu Ray BDS350 from Circuit City's going-out-of-business sale in Jan 2009. The TV is great and I recommend it highly. HD and blu ray blew me away. I went back within the 30-day limit and bought Circuit City's 3-year warranty for $300+, as I kept getting told that things can go wrong with these big LCD's. I was told that the CC warranty covered more than the usual things, and that they would often simply replace the defective TV with no hassle.
On April 22, 2009, I reported Mura (clouding), which had a flashlight effect from six points on the sides of the screen. It doesn't show during TV viewing except during very dark scenes, and became more annoying to me as time went on. I first called the Circuit City warranty guys thinking the set might just get promptly replaced, but no such luck. They immediately turned me over to Sony saying "the one-year Sony warranty is in effect." (My receipt for the CC warranty shows it began at date of purchase and ends Jan. 2012, so apparently, in reality, I bought a 2-year warranty not a 3-year, and paid $300+.) Sony dispatched their repairman who came and looked it over on an early Sat. morning when the TV was not warmed up enough for the problem to show. He believed that, and said he would come back. He told me Sony needs proof of a problem and to try to get pics of it so, not owning a camera, I bought a drug store instant camera which did get sharp pics of the TV screen with or without flash. But it just picked up the TV with its black screen with none of the white clouding showing on the snapshots. The repairman, thankfully, did bring a "real" camera on his next visit, took pics and left with the promise that Sony would call me in about 5 business days with the verdict. By June 17, they still had not called, so I called them and was informed that they did have a new back panel on back order and would call me for an appointment when it came in. It might take weeks. Then, a few days later they called me because they had the part. They promptly came and tried to install it -- taking ALL the guts out of the TV, unplugging all the wiring inside it, EVERYTHING, down to the plain black frame itself, then went to replace the panel but found they had ordered the wrong panel.
Starting to lose its appeal, I bought this TV in the last few days of 2008 when an attractive discount was offered if you also bought a Sony blu-ray player. It was a deal that I could not pass up. It arrived in Jan 2009 and I have been, for the most part, thrilled with the unit. The picture is excellent and the color is great.
A few months ago my wife started asking about the vertical line down the right side of the screen. I had trouble seeing it against a darker background but it was definitely there. It's in about 3 inches from the right side running from top to bottom and it about 1/2 inch wide.
I thought that it was the source that was no good, and it would come and go.

BRAVIA Engine fully digital video processor.16:9 Full HD 1080p Resolution (1920x1080p) LCD Panel.Advanced Contrast Enhancer circuit (ACE).DMex compatible; allows seamless feature upgrades.BRAVIA Sync (Enhanced HDMI-CEC). From the Manufacturer BRAVIA XBR HDTVs have become the benchmark by which all others are measured, and the performance-oriented feature set on the XBR6 series shows why. Exclusive motion and color technologies deliver legendary XBR performance. 10-bit processing and 10-bit displays, x.v.Color technology and Deep Color render a wide color gamut and smooth color transitions. Motionflow 120Hz and 24p True Cinema provide smoother picture performance with unprocessed 24p film reproduction. XBR6 Series HDTVs include Sony's innovative DMex technology which "future-proofs" them by creating an expandable platform for connecting to devices that haven't even been invented yet. Of course, right now they will also connect seamlessly with other Sony products like camcorders, computers, digital cameras, and the interesting new Bravia Internet Video Link. HDMI-CEC compatibility means you can control everything from one remote. They are even DLNA compliant, offer Sony’s unique PhotoTV HD, and include swivel stands. A bold new design with a color-accented speaker grille complements the gloss black finish, which also hints at the floating glass look of previous XBR models. If you’re looking for some personalization you can purchase an optional speaker grille in multiple colors.
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